Thursday, March 14, 2013

Resources to Learn About Business Simulations and Serious Games

Hello World!

Does anyone know of any resources to learn more about business simulations and serious games? We've searched Amazon, the web, and even the local library. There really aren't very many out there. We've read a few books that cost upwards of over $100, but they are incredibly theoretical and not very practical from a 'where do we start' position. The reason we ask is that a lot of our customers are asking about a simple guide about business simulations and/or serious games and we just don't have a good place to point them.

Does anyone know of a simple entry level and easy to understand guide to using business simulations and serious games? If you do, please drop us a line. This is something we think people would find valuable. We might try to write an eBook about this. If you have anything you'd like to see covered in the eBook, please let us know. We'll do out best to incorporate it.

Have a super weekend!

Monday, March 11, 2013

Help! Business Simulation or Serious Game?

Hello World!

By now, you may be confused, "Do I need a business simulation or serious game?" This is a very very good question. Knowing this is swimming upstream in the industry, there is very little difference. Serious Games is just one heck of a lot more sexy to market than business simulation. Serious games has boarded the buzzword train and providers are happy to board the train as well. Business simulations and serious games are all part of the same genre of action or applied learning. There is no need to feel confused about it. If you think you need one, you probably need the other.

The main solutions where serious games are commonly used are situational. In other words, scenarios that take place in a setting such as an office, room, or building. In other words, these are commonly the 3D type solutions (called simulations as well). As has been suggested because we have only seen marginal ROI on these very expensive solutions. If you have a monster budget, then go for it.

We know, this is a short post. We'll post more this week. If you have any topic you'd like us to talk about, drop us a line.

Tuesday, March 5, 2013

Tip: Business Simulations and Serious Games Size Matters!

Hello World!

Here's a simple question: Does size really matter when it comes to the size of a business simulation and/or serious game? The answer is: Yes and No - Very political, yes, but let's clarify. We have yet to see a business simulation or serious game that is too small. But we have certainly seen sims and business games that are too large. A business simulation or business game that is too large turns into a distraction. A business simulation or serious game that is too small is often just perfect.

You should emphasize focus and not 'do-everything-for-everything' type of solution. Customers have had to completely trash many many days, weeks, months worth of work to basically start all over after their solution did not focus on the goals of the program. In most cases, their business simulations and/or serious games were created by an outside vendor who, of course, was happy to make a huge solution. This wound up a waste of time and money.

In the end, I recommend you err on the side of simple. This is often the best bang for your buck and we've seen higher scores with smaller focused solution.

Hope this helps!